CLEVELAND—After offering many iterations of the color over its 158 years in business, Sherwin-Williams announced plans Tuesday to phase out all white paint by the end of the month. “We’ve sold a lot of the stuff over the years, but we felt it was time to move on, especially now that so many trendy neutral colors like gray, beige, and taupe are on the scene,” said Marlon Hewes, a representative for the paint manufacturer and retailer, adding that most people who wanted to paint something white had probably already done so by now. “We don’t want to get stuck with a lot of pure white, off-white, eggshell, and alabaster on the shelf, so we figured we ought to quit while we’re ahead. For customers who are dead set on white, though, we’ll still have plenty of yellow, which is pretty close.” At press time, the Biden administration confirmed that due to difficulty obtaining its traditional color during ongoing renovations, the president’s official residence would now be referred to as the Sage Green House.
Sherwin-Williams Announces Plan To Phase Out White Paint
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